Of course my Adobe Illustrator decides to crash tonight, and so I will not be able to show my design teacher the illustrious mood board that she is expecting. Sigh. For some reason I feel like a blog post that she will never see will make up for this, yes.
Theme: Spring Racing "Blossoms in Bloom"
So naturally, I have gone on a tangent that seems to perhaps be the complete opposite of the given design theme (don't worry, I got my theme + concept approved). The theme being flowers in bloom colliding with Spring Racing fashion and embellishment techniques etc., I have focussed my design more on what comes after the fresh spring flowers make their debut into the world. I have built a story around the past, more like a memory of today becoming yesterday as yesterday was once tomorrow. I started with the inspiration of dried flowers, something once beautiful and so delicate and ultimately the most popular gesture, being squashed between two weights, it's imprint embossed between the paper to be withered and preserved. Preserved being the operative word, in a way that has changed it's shape and dimension into something flat and dried up, yet you know how you felt when you first laid eyes on it's petals. A reminder of a time/a place/a memory. We keep these flowers, wedding bouquets, corsages, flowers from a monumental day, and we watch them wilt and it is okay. It happens, in some ways it is a reminder that this/us/we/that moment happened. A lot of the images used are from Lana Del Rey's, Videogames, film clip which she made herself before all of her hype came about. It is pretty simple, but I think this just makes it that much more sweeter and real. She chose the images herself along with the clips of the Chateau Marmont and spliced them in with her own footage and music. The song itself reflects the good times of a young romance, as well as the summertime sadness that comes with thinking about something that you once had. The imagery used in the film clip, along with the mood of the song, includes a lot of vintage photographs with lots of hues of purple, blues and greens. In the same way that we reflect on memories through old keepsakes that have aged and become tainted over the years, dried flowers remind me of old photographs that have lost their initial colour and shine. I also thought of My Blue Valentine, which in itself seems to be a string of what once was, trapped in a very soft and hazy and romanticized memory. My end collection will have a very whimsical, feminine, soft, romantic and withered feel, inspired by the impression of the dried veins and texture of the pressed flowers. The design i have in mind to go into production, will have a lot of layers I think. When I think of memories and of the past I think of all of these layers and I don't know why I am writing all of this but it is the only way to explain the mood of my piece. I really need to fine-tune this and have it succinct by the time panel assessment comes along.
As for my embellishment piece, i have no idea what I am going to do. Well I do, but I don't know how much embellishment will go into it's production. I just want to keep things simple, falling apart almost. If this was on a runway I can imagine having Videogames playing, with a time lapse of different flowers playing on a big screen and maybe petals falling from the models hands as she walks down the runway, and as the show progresses with each model walking the fresh petals are replaced with dried flowers until the runway is completely overflowing with dried up flowers. Oh god, I seem to think and over analyze everything apart from what I am meant to actually to do for class, whoops.
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